Seer Outfitters, a clothing company that gives 100% of its profits to the Kyle Korver Foundation, is sold merchandise at Tulip Time this year. The proceeds from the clothing sales will be put towards building a new sports complex in Pella. They are also held a silent auction of famous jerseys. One special item up for auction is a commemorative Olympic Medal given to Knoxville Athletic Director Randy Wilson. Clay Korver says they hope to raise a lot of funding for the sports park, and honor the spirit and memory of Blake Van Vark who was killed in a car crash earlier this year.