The Knoxville Raceway will host a special “Christmas in July” celebration this Saturday, July 25th. The first-ever “Christmas in July” celebration will have Santa Claus passing out gifts to the first 200 children, ages 12 and under, with a grandstand ticket. Marketing Director with the Knoxville Raceway, Kendra Jacobs tells KNIA/KRLS News the Christmas in July event came about because the raceway knows how much people like Christmas and how happy it makes everyone. She says they wanted to do something happy during these difficult times. 

As part of the event, KNIA/KRLS will be playing Christmas music at the track throughout the afternoon. The race night will also include Christmas music and a Christmas Attire contest for fans. The Avenue of Champions will turn into Avenue of Trees. All local businesses, non-profit organizations, groups and clubs are invited to decorate a Christmas tree to have on display on the Avenue of Trees on race night. Fans will be able to “vote” on the best tree by making a monetary donation of any amount in each tree’s donation container. The organization whose tree has the highest amount of donations will win a 16-person suite for the September 26th season finale at the track. All donations will be combined and donated to the Knoxville Scholarship Fund. Jacobs says it is important to help give back to the community because the raceway knows how much the community does to help the raceway. From the city council, police, sheriff’s office and all the sponsors each week, the raceway wouldn’t be able to do what it does without the help of the Knoxville community. To hear the complete interview with Jacobs, tune in to today’s Let’s Talk Knoxville