The Indianola Chamber of Commerce is implementing their new tourism initiative and brand, titled The Sky’s the Limit. Chamber President and CEO Amanda Zwanziger tells KNIA News Indianola has a lot to offer to visitors, and she wants to be able to take advantage of the strengths of what Indianola has and build on those.

“When it comes to the opportunities of things to do, places to stay, things to eat, all the things tourism related, but also when it comes to quality of life. The educational opportunities that we have. And then the sky is the limit when it comes to our balloons. We have a big vision. In order to be the community that we can be, and in order to be a sustainable community, we need to grow. Tourism is a strategy to grow, 60% of people move somewhere because they visited somewhere. We don’t want to grow like the rest of the suburbs in Des Moines, we want to grow at the right pace. And tourism will help us do that.”

Zwanziger also said she is looking forward to building on the big events like the fair and balloon classic to help Indianola businesses.