The Knoxville Chamber of Commerce has unveiled a new logo to embrace the spirit of Knoxville’s racing community. 

 

The launch of the new logo is designed to reflect the changes and new beginnings that the organization is experiencing. The chamber has recently opened a new office and appointed a new director, so this is an opportunity for them to revamp its visual identity, demonstrating their commitment to the growth and prosperity of the vibrant community. 

 

Knoxville Chamber of Commerce Executive Director Nathan Sage says the new logo embraces what Knoxville is well known for. 

 

“We knew that it’s kind of that new beginnings but we wanted to also embrace the race track and embrace racing. Knoxville, as much as you can try to deny it all you want, Knoxville is a racing community and our biggest attraction is the race track and that’s what we want to focus on and that’s what we want to be a part of and that’s what we want to enhance especially here in Knoxville if we’re going to bring tourist and bring people here.” 

 

Hear more from Nathan on today’s Let’s Talk Knoxville.